The Power of Positioning
  • power
  • prestige
  • credibiity
  • acknowledgment
  • 3rd party recognition
  • position
  • preeminence
  • visibility
  • influence
  • leadership 
  • success
  • exposure
  • authority
  • clout
  • standing out above the rest
  • esteem
  • non time consuming
  • consistent results
  • higher consulting fees
  • sought after for addtl media coverage
  • speaking engagements
  • best selling author status
  • educator and advocate for the success and well being of patients, clients, customers
  • ​conversational style interviews
  • people hear, see and find you 
  • 10X the know, like, trust factor 
  • Takes you from shadow silhouette
  • to authority and influencer
What is The Power of Positioning 
and What Does It Mean ? 
How is The Power of Positioning Accomplished 



  • Clear messaging that resonates with your potential targeted client, patient or customer's mind.

  • Prestige and clout

  • Congruency and alignment of your message and you with the potential client, patient or customer.

  • Clear articulation and representation of what you do, who you are and why you do what you do and accomplish this with vast visibility and strategic timing. 

  • Recognition

  • Showcases your expertise.

  • Provides leverage for you and your work and services.

  • Gives you opportunities to be sought after by other media.
 ​
  • Positions you as an authority in your field.

  • Quotes you in nationally syndicated publications.

  • Vast visibility

  • 24/7/365 promotion, publicity, credibility

  • 3rd party recognition 

  • Published best selling author status 

  • Responsive, effective and scalable processes

  • Fast, consistent results 

  • Establishes and 10X the Know, Like and Trust Factor for you and your work making you the number one choice for those seeking your help and solutions.

  • You, in turn, more easily remembered, more visible, found and heard
  • power
  • prestige
  • credibiity
  • acknowledgment
  • 3rd party recognition
  • position
  • preeminence
  • visibility
  • influence
  • leadership 
  • success
  • exposure
  • authority
  • clout
  • standing out above the rest
  • esteem
  • non time consuming
  • consistent results
  • higher consulting fees
  • sought after for addtl media coverage
  • speaking engagements
  • best selling author status
  • educator and advocate for the success and well being of your patients, clients, customers
  • ​conversational style interviews
  • people hear, see and find you 
  • 10X the know, like, trust factor 
  • Takes you from shadow silhouette to authority and influencer
  • ​24/7 Visibility, Exposure, Accessibility
  • Your are Positioned in Perpetuity  

What "Positioning" you Can Be :-) 
    The Power of Positioning      

Starts with an interview
The Positioning Process is then comprised of any combination of the following strategically implemented assets/tools based on our proprietary evaluation and system.

  • Radio
  • Print
  • Video
  • Authorship without writing a word
  • Speaking Engagements
  • Podcasts
  • Magazine Interviews
  • Photo Essays
  • News Releases
  • "As featured on" or "as seen on" positioning that comes with syndication to the major media sites 
  • More, much more !
TM
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See more testimonials 
Our Clients Share Their Experiences :-) 



The How is via a proprietary, evaluative and consultative process that determines the strategy best suited for your customized positioning. 

The process begins always with an interview for clarity and evaluation.The means/tools used are radio, print, video...  
                 You are Positioned as a Leader & Influencer.
   You and Your Marvelous Work & Service are The Message ! 
The Power of Positioning                   is Strategy! 
TM
        Let me use the example of a Cake :-) 

Positioning is the Cake and The Tools, Resources and Assets below are The Ingredients. 

​                                   The Cake :
  • The Positioning, Strategy, Credibility
  • Influence, Acknowledgment
  • Recognition of Your Expertise
  • 10X of the Know, Like, Trust Factor
  • Increased Client/Patient Base 
  • Increased Bottomline
  • Evaluation of Online & Offline Presence

                   The Ingredients are:

  • Syndicated News Releases
  • Radio Interviews
  • Video Interviews
  • Photo Spotlights
  • Radio Shows
  • Chapters in multi author books (without writing a word)
  • Your Own Book (also without writing a word) 
  • Articles in Magazines
  • Media Kits, One Sheets 
  • Social Media Services
  • Book & Author Promotion

Additional Benefits For You 
    Interviews to Fame TM (c) 2021 519 S Braddock Ave                                   Pittsburgh, PA 15221
                                 412-681-1105
412-681-1105
Thank you Carol Santella for your love and belief in all of the women in Joy Coaching, your passion for what you do, as well as your continued encouragement and patience as you created this beautiful Special July 2020 Joy Coaching Edition highlighting a few of us Joy Coaches!

Your marketing magic has come to life in this beautiful Special Edition, and I feel really proud to be a part of it! I love how you have shared the inner beauty and the servant heart of each woman and showcased their unique approach to joy coaching!

I am very grateful for your assistance and expertise in helping us to move our businesses forward with such purposeful intention and love.
You have expanded our hearts and minds to envision new and exciting opportunities and possibilities for our businesses with your high standards of excellence and professionalism. Thank you so much for truly investing in us with all of your passion, love and time. We have all grown to love and appreciate you so much!! THANK YOU!!

Christina Arnold, CA
August 4 2020
Founder, Living essentially Strong


What Positioning Can Look and Be Like For You!
Usable Graphics for You 
Interviews in Varying Publications 

Radio Interviews or Your Own Radio Show 
Multiple Digital Magazine Publications

News Releases 
Spotlights of Recognition & Acknowledgement
 for Great Additional  Recognition 

Your Own Published Book (s) 

                       Be Part of Our Quarterly Multi Author Books

  • Where you have your own chapter in either of the 2 books below or both if you so choose
  • Plus also if you choose, front cover position ( w extra fee)  
  • These multi author books ( MABS) further your positioning
  • Give you author credit and often Best Selling Authorship as all issues to date have become Best Sellers 
  • You need not worry about wrting either as one of the below can be conducted in Q & A style .
  • Just know your business well and answer some great questions highlighting you, your service and expertise ! 


                                  Pocket Size Books

                 All about you, a specific service, therapy or ... 
           Highly successful in hand, give to clients, prospects, customers. 
                              Big Offline Seller Usage as well! 
Client Experiences  
What Positioning Can Look Like For You
Be Sure To Look Below For
What Positioning Can Look Like For You
Trust and Recognition That Sets You Apart From the Crowd!